Sounds fair to me!

Hmmm, I might have missed something.

Why evil?

I, for one, welcome our new stats-gathering overlords. So, how'd it happen? And what's listening? Anything?

Anthony, it's only evil if you mind one organisation tracking your movements across the web and monitoring which sites you read. With Adsense they did this visibly, so at least there was already an incentive to block it, but now this tracking is invisible so most people won't even know it's there (and those people didn't sign any Terms of Service or Privacy Policy agreement to allow themselves to be tracked, the site owners did).

Alf,

You make a good point. I really did not think of that. The huge amount of current Google services might just be able to trace a person's path through most of the Internet (well at least in the US).

To their credit though, they do state that the data collected in Urchin/Google Analytics will not be shared with other Google services. Because it is Google, I am sadly really tempted to believe that. If AOL or MSN told me this though, I probably would not be very convinced.